Broker Growth Marketing
$2,250 / month
Month to month · billed in advance · no setup fees
For boutique brokers and team leaders who want a consistent brand and a partner, not a posting service.
Content for Follow Up Boss
Follow Up Boss keeps the team on the phone and the leads moving. What it sends between the calls is what Urban Marketing Edge writes: the newsletter, the drips and the content that makes a follow-up worth opening.

What this means
The platform runs the CRM, the routing and the automation. Urban Marketing Edge supplies the words and the design: a monthly newsletter, action-plan and drip copy in the team's voice, and the social and blog content the follow-up points to. Delivered ready to load, or loaded with access.
How it works
Written and designed monthly, formatted for the email builder.
Buyer, seller and reactivation sequences that read like the team wrote them.
The same themes and design across channels.
With access, content is loaded directly; otherwise delivered ready to load.
Plans that fit
$2,250 / month
Month to month · billed in advance · no setup fees
For boutique brokers and team leaders who want a consistent brand and a partner, not a posting service.
$3,850 / month
Month to month · billed in advance · no setup fees
For brokers and teams that need content, launches, print and agent support under one brand.
All six plans work. Compare plans
FAQ
No. The team and Follow Up Boss do that. Urban Marketing Edge supplies the content.
With access, yes.
Yes. Everything is built to the brand voice and visual guide.
Five stars, every review
★★★★★ 5.0 rating from brokers, teams, investors and business owners Urban Marketing Edge works with.
“Quite impressed with Casey and the entire Urban Marketing Edge agency. They've created loads of custom, personal content for my business. More importantly, Casey is the most responsive marketing collaborator I've ever worked with, by far.”
“Casey has brought much-needed clarity to our marketing efforts. He is thoughtful in his approach. He doesn't just execute; he takes the time to get to know our brand and our heart. He cares deeply about representing us with authenticity and always treats our mission and our vision as if it were his own. He makes Meraki Real Estate look good. I'm so grateful he's part of our team.”
“I own and operate a STR real estate business. Their creativity and marketing expertise make my properties look like luxury estates. The photos, videos and presentation are top-notch. I couldn't be happier with the results.”
Urban Marketing Edge is an independent marketing studio. It is not affiliated with, endorsed by or a vendor of Follow Up Boss. The name is used to describe the work clients ask for.
Also
All platforms · Luxury Presence · BoldTrail · BoomTown · Sierra Interactive · Lofty · Real Geeks · AgentFire · Flodesk · Canva
Next step
30 minutes. Casey maps the simplest plan for your brand, your tools and your agents.
Book a 30-minute callOne of 173 real licensing questions from Rags To Real Estate
Rags To Real Estate is the free browser game Urban Marketing Edge built about beating the odds. Three in four new agents leave in year one, and in the game you can't earn a dollar until you pass questions like this one.
Pulling a question…
In the game you have to pass this before you earn a dollar. In real life, same.