Who it is for
Marketing built around the job you actually have.
A solo agent, a team lead, a broker-owner and a market center do not need the same marketing. These pages start from the seat, not the service.
For teams
Marketing for real estate teams
A team is a brand with several faces. The marketing has to keep the brand consistent while giving every agent a presence, and it has to run without the team lead becoming the marketing department.
ReadFor brokerages
Marketing for brokerages and broker-owners
A brokerage brand is the sum of what its agents publish. The owner is judged on it by recruits, by sellers and by the agents already there. Urban Marketing Edge runs it so the owner can run the business.
ReadFor luxury agents
Marketing for luxury real estate agents
At the top of the market the marketing is judged before the agent is. Luxury Agent Studio gives one agent campaign-grade creative, a strategy call every month and a presence that matches the homes.
ReadFor new agents
Marketing for new real estate agents
Three in four new agents leave in year one, usually because the money runs out before the marketing pays. Agent Starter is the smallest plan for a reason: it gets a consistent presence running before the runway does.
ReadFor team leaders
Marketing for real estate team leaders
The team lead is usually the best producer, the recruiter, the trainer and the marketing department. Urban Marketing Edge takes the last one off the list without taking the brand out of the lead's hands.
ReadFor boutique brokerages
Marketing for boutique real estate brokerages
A boutique brokerage wins on taste, story and relationships, and loses when the marketing looks like everyone else's. The work is to make the brand feel as considered as the brokerage is.
ReadFor market centers
Marketing for market centers and large offices
An office with forty or a hundred agents needs marketing that works like infrastructure: a dashboard every agent can use, recruiting content on a schedule, training on a calendar, and reporting leadership can read in five minutes.
ReadNext step
Ready for a brand that shows up every month?
30 minutes. We map the simplest plan for your content, themes and monthly cadence. No pitch deck.
Book a 30-minute strategy call