Core plan
Team Marketing Department
$3,850 per month
Month to month · billed in advance · no setup fees
A full marketing engine that feels like an in-house department.
Who this is for
This is you, if:
You lead a team of agents. They ask for marketing help, listings need to launch on time, and you need all of it to happen under one brand without you in the middle of every request.
The problem you are living with
What it looks like
There is no system to deliver marketing to agents. Every listing launch is reinvented. Print requests pile up, and the website falls behind.
How it feels
You are the bottleneck, and you know it. The team is growing faster than the support behind it.
How this plan helps
What we do about it.
We run a marketing department for the team: high-volume content, a listing launch process, print design with priority requests, link-in-bio pages for each agent, a shared asset dashboard, task tracking, and monthly reporting to leadership.
Your white-labeled marketing dashboard
The home for your whole team's marketing. In your brand.
One link every agent knows: request print or digital work, launch a listing, share a client win, drop in a video, approve what goes out, and pull the Canva templates, logos, brand kit and one-sheets they need without asking. Urban Marketing Edge runs it behind the scenes. Teams extend it as they see fit; several have added operations and training so it becomes the office's front door.
Your Brokerage
Your Edge In Marketing
Custom marketing request
Custom print marketing
Request printCustom digital marketing
Request designMarketing submission
Social media idea
Submit ideaVideo for editing
Submit videoNew blog idea
Start your blogTransaction marketing
Transaction / client success
Start hereListing launch / update
Start hereBrand library
Canva templates
OpenLogos & brand kit
DownloadOne-sheets & print
OpenTraining & onboarding
Watch
Casey McClintic
Your marketing manager · Your Brokerage
Schedule a meetingThis month
14 posts approved · 2 launches live · 1 newsletter scheduled
Why it matters for your agents
They actually use it
Agents adopt tools that carry their brokerage's name and look like part of the office. A third-party vendor link gets ignored; "our marketing department" gets used. Usage is the whole game: the more listings and wins that go in, the more consistent the brand looks out in the market.
A 60-second request instead of a group text
New listing, closed deal, open house, testimonial, a video shot on a phone in the driveway: each one is a form, not a favor. Nothing gets lost in a thread, and no agent has to know who to ask.
Everything on-brand, in one place
Canva templates, logos, the brand kit, one-sheets and print pieces live in the dashboard, so an agent's Just Listed post or open-house flyer looks like the brokerage's, not like whatever template they found. Consistency across 5, 15 or 50 agents without policing anyone.
A reason to join, and to stay
Recruits ask what marketing support looks like. Showing a branded dashboard with their name on the way in answers it. Agents who feel supported produce more and leave less; a marketing department is retention infrastructure.
Why it matters for you
- You stop being the bottleneck: requests go to the dashboard, not to your phone.
- You see every active request, its status and what is due this week at a glance.
- Approvals happen in one place, so nothing publishes that you have not seen.
- Shared assets (Canva templates, logos, brand kit, one-sheets, headshots, listing photos) live in one library the whole team can reach.
- Onboarding a new agent is one link and a ten-minute walkthrough.
- It grows with the team: add operations checklists, training videos, vendor lists or anything else the office runs on, and the dashboard becomes the front door for the whole business.
Proof
Rocks Realty's agents got a request workflow, a dashboard and a listing launch system. The result was 1,539 pieces of content in a year, 1.13M impressions and $52.7M closed, up from $37M. Read the case study
What is included
16 things, every month.
Covers 1 brand plus 5 agents. Additional agents from $150 each per month.
- 5–9 posts a week (up to 6 platforms)
- 1 newsletter a month, written and scheduled
- 8 hours of video editing a month (shared)
- Weekly meeting
- 2–3 monthly content themes
- Website blogs (about 15 a month)
- 4 Google Business posts a month
- 6 print designs a month plus priority requests
- Brand voice and visual guide
- Link-in-bio pages for team and agents
- White-labeled marketing dashboard for your brand and every agent
- Post approval system
- Monthly reporting
- Email support, 9a–9p EST, six days a week
- 4 marketing-manager tasks a month
- Monthly website updates and refreshes
What changes
Agents have a system they actually use. Launches run on rails. You get a department without the payroll.
What it costs to wait
Without a system, marketing is whoever has time, and agents leave for teams that make them look good.
FAQ
About Team Marketing Department
How do agents make requests?
Through a simple request workflow with approvals and a task tracker, so everyone can see what is active, what is done, and what is next.
What happens when we add agents?
Each additional agent is added to the plan from $150 a month and gets a link-in-bio page, shared assets, and access to the request system.
Next step
Start Team Marketing Department with a call.
30 minutes to confirm fit, set your themes and map the first 90 days. No pitch deck.
Book a 30-minute call