Plans · Compare

Pick the plans. See the difference.

Choose two to four plans and the table shows only those. Every plan runs on the same system; what changes is volume, strategy and how much of the department Urban Marketing Edge becomes.

Choose at least two.

Agent Starter Marketing$1,150 / monthBroker Growth Marketing$2,250 / monthTeam Marketing Department$3,850 / monthLuxury Agent Studio$2,850 / monthLuxury Boutique Story Suite$5,500 / monthPrivate Luxury Story Studio$8,550 / month
The basics
Monthly price $1,150$2,250$3,850$2,850$5,500$8,550
Built on Agent Starter MarketingBroker Growth MarketingTeam Marketing Department
Best for One agent building a consistent presenceA boutique brokerage that wants a partnerA team that wants a marketing departmentOne agent selling in the upper price bandsA boutique broker or team whose brand lives in the detailsA luxury team led from the top
Terms Month to month · billed in advance · no setup feesMonth to month · billed in advance · no setup feesMonth to month · billed in advance · no setup feesMonth to month · billed in advance · no setup feesMonth to month · billed in advance · no setup feesMonth to month · billed in advance · no setup fees
Content, every month
Social posts 3–4 a week, up to 3 platforms5–7 a week, up to 4 platforms5–9 a week, up to 6 platforms3–4 a week, fully custom creative5–7 a week, campaign-style5–9 a week, campaign-style
Monthly content themes 12–32–31, with custom creative direction2–3, with a luxury brand story2–3, with a luxury story framework
Email newsletter 1 a month1 a month1 a month1 a month1 a month1 a month
Property emails 1 a month to your list1 dedicated a month4 pooled a month
Video editing 2 hours a month5 hours a month8 hours a month, shared2 hours, lifestyle short-form direction5 hours a month8 hours a month, shared
Website blogs About 5 a monthAbout 10 a monthAbout 15 a monthAbout 5 a monthAbout 10 a monthAbout 15 a month
Google Business Quarterly cleanupMonthly upkeep4 posts a monthQuarterly cleanupMonthly upkeep4 posts a month
Design Templates for social and basic print4 custom designs a month6 print designs a month, plus priority requestsFully custom for key propertiesCampaign-style custom social and emailCampaign-style custom, with priority
Listing spotlight campaigns Up to 2 luxury listings a monthIncluded in campaign-style creativeIncluded in campaign-style creative
Monthly case studyA long-form web page telling the story of one of your successful transactions, published each month. One a month, published to your site
Strategy and meetings
Meetings Every other weekWeeklyWeeklyEvery other week, plus a monthly 60-minute strategy callWeekly, plus a monthly 60-minute strategy callWeekly, plus a monthly leadership strategy meeting
Brand voice and visual guide IncludedIncludedLuxury brand story and messagingLuxury story framework, recruiting and retention messaging
Planning 90-day quick-start planMonthly themesMonthly themesClear priorities across listings, leads and database90-day action plan, kept currentAnnual roadmap broken into quarters
Marketing-manager tasksDefined requests outside the cadence: a launch kit, an event campaign, a print piece. 2 a month4 a month2 a month4 a month
Website updates MonthlyMonthly, with refreshesMonthlyMonthly, with refreshes
Recruiting A recruiting page or "Join Us" section, one recruiting email a quarterA recruiting page or microsite, culture and wins content
Dashboard and team
Marketing dashboardRequests, listing submissions, approvals and what is scheduled, in one place. StandardStandardWhite-labeled, for your brand and every agentStandardWhite-labeled, for your brandWhite-labeled, for the team and every agent
Post approval system IncludedIncludedIncludedIncludedIncludedIncluded
The Agent Edge add-onPer-agent content for the agents who want in, on the brokerage brand. Available, priced per agentAgents are already in the dashboardAgents are already in the dashboard
Link-in-bio pages One, set up for youOne, set up for youFor the team and every agentOne, set up for youOne, set up for youFor the team and every agent
Reporting Monthly performance snapshotMonthly performance snapshotMonthly reportingMonthly performance snapshotMonthly performance snapshotMonthly reporting
Support Email, 9a–9p EST, six days a weekEmail, 9a–9p EST, six days a weekEmail, 9a–9p EST, six days a weekEmail, with priority scheduling for launchesEmail, 9a–9p EST, six days a weekEmail, with priority response and scheduling
Start with a callRead about AgentStart with a callRead about BrokerStart with a callRead about TeamStart with a callRead about LuxuryStart with a callRead about LuxuryStart with a callRead about Private

All plans are month to month, billed in advance, with no setup fees. Numbers are monthly. Anything not listed can be scoped as a priority request.

Next step

Not sure which one?

30 minutes on a call is faster than a table. Casey maps the simplest plan for your team and tells you plainly if a smaller one would do.

Book a 30-minute call