Broker Growth Marketing
$2,250 / month
Month to month · billed in advance · no setup fees
For boutique brokers and team leaders who want a consistent brand and a partner, not a posting service.
Content for BoomTown teams
BoomTown brings the leads in. Whether they stay depends on what they see next: the site, the emails, the social, the follow-up. Urban Marketing Edge builds all of that so the lead meets a brand, not a form.

What this means
BoomTown handles lead generation, the CRM and the follow-up engine. Urban Marketing Edge handles the content that makes the follow-up worth reading: blogs for the site, newsletters and campaign copy for the email system, social that matches, and the brand guide that ties it together.
How it works
Website blogs written for your markets, formatted for the BoomTown site.
A monthly newsletter and campaign copy for the sequences BoomTown sends, in the team's voice.
Consistent posts across platforms, so a lead who checks the team out sees the same brand everywhere.
Voice and visuals every agent on the platform can follow, so the follow-up sounds like one team.
Plans that fit
$2,250 / month
Month to month · billed in advance · no setup fees
For boutique brokers and team leaders who want a consistent brand and a partner, not a posting service.
$3,850 / month
Month to month · billed in advance · no setup fees
For brokers and teams that need content, launches, print and agent support under one brand.
All six plans work. Compare plans
FAQ
No. Your team and BoomTown do that. Urban Marketing Edge supplies the content that makes the follow-up land.
Either. With access, Urban Marketing Edge loads content directly; otherwise it is delivered ready to load.
Yes. Everything is built to the brand voice and visual guide.
Five stars, every review
★★★★★ 5.0 rating from brokers, teams, investors and business owners Urban Marketing Edge works with.
“Quite impressed with Casey and the entire Urban Marketing Edge agency. They've created loads of custom, personal content for my business. More importantly, Casey is the most responsive marketing collaborator I've ever worked with, by far.”
“Casey has brought much-needed clarity to our marketing efforts. He is thoughtful in his approach. He doesn't just execute; he takes the time to get to know our brand and our heart. He cares deeply about representing us with authenticity and always treats our mission and our vision as if it were his own. He makes Meraki Real Estate look good. I'm so grateful he's part of our team.”
“I own and operate a STR real estate business. Their creativity and marketing expertise make my properties look like luxury estates. The photos, videos and presentation are top-notch. I couldn't be happier with the results.”
Urban Marketing Edge is an independent marketing studio. It is not affiliated with, endorsed by or a vendor of BoomTown. The name is used to describe the work clients ask for.
Also
All platforms · Luxury Presence · BoldTrail · Sierra Interactive · Follow Up Boss · Lofty · Real Geeks · AgentFire · Flodesk · Canva
Next step
30 minutes. Casey maps the simplest plan for your brand, your tools and your agents.
Book a 30-minute callOne of 173 real licensing questions from Rags To Real Estate
Rags To Real Estate is the free browser game Urban Marketing Edge built about beating the odds. Three in four new agents leave in year one, and in the game you can't earn a dollar until you pass questions like this one.
Pulling a question…
In the game you have to pass this before you earn a dollar. In real life, same.