Content for BoomTown teams

Marketing for teams on BoomTown.

BoomTown brings the leads in. Whether they stay depends on what they see next: the site, the emails, the social, the follow-up. Urban Marketing Edge builds all of that so the lead meets a brand, not a form.

What this means

Familiar with the system. Built for yours.

BoomTown handles lead generation, the CRM and the follow-up engine. Urban Marketing Edge handles the content that makes the follow-up worth reading: blogs for the site, newsletters and campaign copy for the email system, social that matches, and the brand guide that ties it together.

How it works

What Urban Marketing Edge does inside it.

Blogs for the site

Website blogs written for your markets, formatted for the BoomTown site.

Email worth reading

A monthly newsletter and campaign copy for the sequences BoomTown sends, in the team's voice.

Social that carries the brand

Consistent posts across platforms, so a lead who checks the team out sees the same brand everywhere.

A brand guide for the whole team

Voice and visuals every agent on the platform can follow, so the follow-up sounds like one team.

Plans that fit

Where most BoomTown clients start.

Broker Growth Marketing

$2,250 / month

Month to month · billed in advance · no setup fees

For boutique brokers and team leaders who want a consistent brand and a partner, not a posting service.

Team Marketing Department

$3,850 / month

Month to month · billed in advance · no setup fees

For brokers and teams that need content, launches, print and agent support under one brand.

All six plans work. Compare plans

FAQ

Questions about BoomTown

Do you manage our BoomTown leads?

No. Your team and BoomTown do that. Urban Marketing Edge supplies the content that makes the follow-up land.

Do you work inside the account or send files?

Either. With access, Urban Marketing Edge loads content directly; otherwise it is delivered ready to load.

Can the emails and site match our brand?

Yes. Everything is built to the brand voice and visual guide.

Five stars, every review

What clients say on Google

★★★★★ 5.0 rating from brokers, teams, investors and business owners Urban Marketing Edge works with.

“Quite impressed with Casey and the entire Urban Marketing Edge agency. They've created loads of custom, personal content for my business. More importantly, Casey is the most responsive marketing collaborator I've ever worked with, by far.”
Bradley Thompson · Local Guide · Google review
“Casey has brought much-needed clarity to our marketing efforts. He is thoughtful in his approach. He doesn't just execute; he takes the time to get to know our brand and our heart. He cares deeply about representing us with authenticity and always treats our mission and our vision as if it were his own. He makes Meraki Real Estate look good. I'm so grateful he's part of our team.”
Rica Ruiz · Meraki Real Estate · Google review
“I own and operate a STR real estate business. Their creativity and marketing expertise make my properties look like luxury estates. The photos, videos and presentation are top-notch. I couldn't be happier with the results.”
Hunter Hall · Short-term rental investor · Google review

Urban Marketing Edge is an independent marketing studio. It is not affiliated with, endorsed by or a vendor of BoomTown. The name is used to describe the work clients ask for.

Also

All platforms · Luxury Presence · BoldTrail · Sierra Interactive · Follow Up Boss · Lofty · Real Geeks · AgentFire · Flodesk · Canva

Next step

On BoomTown?

30 minutes. Casey maps the simplest plan for your brand, your tools and your agents.

Book a 30-minute call