Content for Sierra Interactive sites and CRM

Marketing for teams on Sierra Interactive.

A Sierra Interactive site with IDX search brings buyers in to look. What brings them back is a brokerage that keeps publishing: neighborhood blogs, market content, a newsletter with a point of view. Urban Marketing Edge supplies that every month.

What this means

Familiar with the system. Built for yours.

Sierra Interactive runs the site, the search and the CRM. Urban Marketing Edge supplies the content: blogs written for the neighborhoods you sell, email newsletters and campaign copy, social that matches, and design that fits the site. Delivered ready to load, or loaded directly with access.

How it works

What Urban Marketing Edge does inside it.

Blogs that earn search

Neighborhood and market blogs written for your areas and formatted for the Sierra blog.

Email in your voice

A monthly newsletter and campaign copy for the CRM's sequences.

Social that matches the site

Consistent posts built to the same brand guide as the site.

Design that fits

Graphics and property creative built to the site's look, so the brand reads as one thing.

Plans that fit

Where most Sierra Interactive clients start.

Agent Starter Marketing

$1,150 / month

Month to month · billed in advance · no setup fees

For solo agents who want a steady presence while staying hands-on.

Broker Growth Marketing

$2,250 / month

Month to month · billed in advance · no setup fees

For boutique brokers and team leaders who want a consistent brand and a partner, not a posting service.

Team Marketing Department

$3,850 / month

Month to month · billed in advance · no setup fees

For brokers and teams that need content, launches, print and agent support under one brand.

All six plans work. Compare plans

FAQ

Questions about Sierra Interactive

Do you build Sierra sites?

No. Sierra Interactive does that. Urban Marketing Edge supplies what goes on the site and around it.

Do you work inside the account?

With access, yes. Otherwise everything is delivered ready to load.

Can a single agent on Sierra start small?

Yes. Agent Starter includes website blogs, a monthly newsletter and social, and grows from there.

Five stars, every review

What clients say on Google

★★★★★ 5.0 rating from brokers, teams, investors and business owners Urban Marketing Edge works with.

“Quite impressed with Casey and the entire Urban Marketing Edge agency. They've created loads of custom, personal content for my business. More importantly, Casey is the most responsive marketing collaborator I've ever worked with, by far.”
Bradley Thompson · Local Guide · Google review
“Casey has brought much-needed clarity to our marketing efforts. He is thoughtful in his approach. He doesn't just execute; he takes the time to get to know our brand and our heart. He cares deeply about representing us with authenticity and always treats our mission and our vision as if it were his own. He makes Meraki Real Estate look good. I'm so grateful he's part of our team.”
Rica Ruiz · Meraki Real Estate · Google review
“I own and operate a STR real estate business. Their creativity and marketing expertise make my properties look like luxury estates. The photos, videos and presentation are top-notch. I couldn't be happier with the results.”
Hunter Hall · Short-term rental investor · Google review

Urban Marketing Edge is an independent marketing studio. It is not affiliated with, endorsed by or a vendor of Sierra Interactive. The name is used to describe the work clients ask for.

Also

All platforms · Luxury Presence · BoldTrail · BoomTown · Follow Up Boss · Lofty · Real Geeks · AgentFire · Flodesk · Canva

Next step

On Sierra Interactive?

30 minutes. Casey maps the simplest plan for your brand, your tools and your agents.

Book a 30-minute call