Built on Agent Starter Marketing
Luxury Agent Studio
$2,850 / month
Month to month · billed in advance · no setup fees
For individual agents in upper-tier and luxury price points.
Marketing for The Agency agents and teams
Marketing for The Agency agents and teams.
The Agency has one of the strongest brand systems in real estate, and it rewards the agents who use it well. Urban Marketing Edge builds inside that system every month: the red, the typography, the restraint, the campaign-grade listing work the brand is known for.
What this means
Familiar with the system. Built for yours.
Urban Marketing Edge has marketed teams inside The Agency, which means the brand standards manual is already familiar: how the mark is placed, how agent and team logos sit next to it, how a listing set is composed, what the brand never does. That familiarity is the difference between marketing that gets approved and marketing that gets sent back.
How it works
What Urban Marketing Edge does inside it.
Inside the brand standards
Every post, email, presentation and print piece is built to the manual: logo use, color, type and layout. Nothing that would embarrass the brand goes out.
Agent and team identity within it
The Agency allows agent and team marks alongside the brand. Urban Marketing Edge builds those the right way and keeps them consistent across every channel.
Campaign-grade listings
The brand is known for luxury presentation. Listing spotlight campaigns, property emails and presentations are built to that standard, in the matched sets the luxury plans are designed around.
A dashboard the team actually uses
Requests, listing submissions and approvals in one place, white-labeled for the team on the Team Marketing Department plan and above.
Plans that fit
Where most The Agency clients start.
Built on Broker Growth Marketing
Luxury Boutique Story Suite
$5,500 / month
Month to month · billed in advance · no setup fees
For boutique brokers and teams whose brand lives in the luxury space and who are recruiting as well as selling.
Built on Team Marketing Department
Private Luxury Story Studio
$8,550 / month
Month to month · billed in advance · no setup fees
For leaders of luxury teams who want strategy at the leadership level and execution underneath it.
All six plans work. Compare plans
FAQ
Questions about The Agency
Do you know The Agency brand standards?
Yes. Urban Marketing Edge has produced monthly marketing for teams inside The Agency and works from the brand standards manual on every piece.
Can we keep our team logo?
Yes, within the rules the brand sets for agent and team marks. The team identity is built to sit correctly next to the brand.
Is Urban Marketing Edge an approved vendor?
No. Urban Marketing Edge is independent. It builds marketing for agents and teams who choose to work with it, inside the standards their brokerage sets.
Five stars, every review
What clients say on Google
★★★★★ 5.0 rating from brokers, teams, investors and business owners Urban Marketing Edge works with.
“Quite impressed with Casey and the entire Urban Marketing Edge agency. They've created loads of custom, personal content for my business. More importantly, Casey is the most responsive marketing collaborator I've ever worked with, by far.”
“Casey has brought much-needed clarity to our marketing efforts. He is thoughtful in his approach. He doesn't just execute; he takes the time to get to know our brand and our heart. He cares deeply about representing us with authenticity and always treats our mission and our vision as if it were his own. He makes Meraki Real Estate look good. I'm so grateful he's part of our team.”
“I own and operate a STR real estate business. Their creativity and marketing expertise make my properties look like luxury estates. The photos, videos and presentation are top-notch. I couldn't be happier with the results.”
Urban Marketing Edge is an independent marketing studio. It is not affiliated with, endorsed by or a vendor of The Agency. The name is used to describe the work clients ask for.
Also
All brokerages · Side · Keller Williams · Compass · eXp Realty · RE/MAX · Coldwell Banker · Sotheby's International Realty
Next step
On The Agency?
30 minutes. Casey maps the simplest plan for your brand, your tools and your agents.
Book a 30-minute call