Broker Growth Marketing
$2,250 / month
Month to month · billed in advance · no setup fees
For boutique brokers and team leaders who want a consistent brand and a partner, not a posting service.
Marketing for Coldwell Banker offices and teams
Marketing for Coldwell Banker offices and teams.
Coldwell Banker offices have a brand with history and a clear standard behind it. Urban Marketing Edge builds monthly marketing to that standard and gives the office or team a consistent presence the brand alone does not provide.
What this means
Familiar with the system. Built for yours.
Brand guide within the Coldwell Banker standards, monthly content, listing launches, newsletter, blogs, Google Business, recruiting content and a dashboard every agent uses. Luxury offices and teams get campaign-grade creative under the luxury studios, built to the brand's luxury standards.
How it works
What Urban Marketing Edge does inside it.
Inside the brand standards
Logo, color, type and layout follow the current guidelines on every piece.
Luxury done properly
Campaign-style listing work for the luxury program, restrained and consistent.
Recruiting and retention
Content, landing pages and culture stories for broker-owners.
A dashboard for the office
Requests and approvals in one place, white-labeled on Team Marketing Department and above.
Plans that fit
Where most Coldwell Banker clients start.
Team Marketing Department
$3,850 / month
Month to month · billed in advance · no setup fees
For brokers and teams that need content, launches, print and agent support under one brand.
Built on Broker Growth Marketing
Luxury Boutique Story Suite
$5,500 / month
Month to month · billed in advance · no setup fees
For boutique brokers and teams whose brand lives in the luxury space and who are recruiting as well as selling.
All six plans work. Compare plans
FAQ
Questions about Coldwell Banker
Do you follow the Coldwell Banker brand standards?
Yes. Every piece is built to the current standards.
Can this cover a luxury program?
Yes. The luxury studios are built for it.
Is Urban Marketing Edge affiliated with Coldwell Banker?
No. Urban Marketing Edge is independent.
Five stars, every review
What clients say on Google
★★★★★ 5.0 rating from brokers, teams, investors and business owners Urban Marketing Edge works with.
“Quite impressed with Casey and the entire Urban Marketing Edge agency. They've created loads of custom, personal content for my business. More importantly, Casey is the most responsive marketing collaborator I've ever worked with, by far.”
“Casey has brought much-needed clarity to our marketing efforts. He is thoughtful in his approach. He doesn't just execute; he takes the time to get to know our brand and our heart. He cares deeply about representing us with authenticity and always treats our mission and our vision as if it were his own. He makes Meraki Real Estate look good. I'm so grateful he's part of our team.”
“I own and operate a STR real estate business. Their creativity and marketing expertise make my properties look like luxury estates. The photos, videos and presentation are top-notch. I couldn't be happier with the results.”
Urban Marketing Edge is an independent marketing studio. It is not affiliated with, endorsed by or a vendor of Coldwell Banker. The name is used to describe the work clients ask for.
Also
All brokerages · The Agency · Side · Keller Williams · Compass · eXp Realty · RE/MAX · Sotheby's International Realty
Next step
On Coldwell Banker?
30 minutes. Casey maps the simplest plan for your brand, your tools and your agents.
Book a 30-minute call