Agent Starter Marketing
$1,150 / month
Month to month · billed in advance · no setup fees
For solo agents who want a steady presence while staying hands-on.
Marketing for KW teams and market centers
Marketing for Keller Williams teams and market centers.
Keller Williams teams have a strong brand behind them and a lot of freedom inside it. The teams that win are the ones with a consistent presence of their own: a name, a look, a rhythm. Urban Marketing Edge builds that presence inside the KW guidelines, every month.
What this means
Familiar with the system. Built for yours.
KW gives teams room to build a brand, and most teams never get around to it because production comes first. Urban Marketing Edge does the building: a team brand within the KW rules, monthly content, listing launches, recruiting content for the team and a dashboard that keeps every agent on the same page. Market center leadership gets the same system at the office level.
How it works
What Urban Marketing Edge does inside it.
A team brand inside the guidelines
Team names, marks and colors that follow the KW brand rules and still look like yours. Consistent across social, email, web and print.
Content for the whole team
Every agent submits listings and requests through the dashboard; the team lead approves; the brand stays consistent no matter who is posting.
Recruiting for market centers
Market center leadership competing for agents gets recruiting content, a landing page and culture stories, built around what the office actually offers.
Training that fits the culture
The Lunch and Learn catalog is a natural fit for KW offices that already train weekly. Thirteen sessions, ninety minutes each, hands on.
Plans that fit
Where most Keller Williams clients start.
Broker Growth Marketing
$2,250 / month
Month to month · billed in advance · no setup fees
For boutique brokers and team leaders who want a consistent brand and a partner, not a posting service.
Team Marketing Department
$3,850 / month
Month to month · billed in advance · no setup fees
For brokers and teams that need content, launches, print and agent support under one brand.
All six plans work. Compare plans
FAQ
Questions about Keller Williams
Do you follow the KW brand guidelines?
Yes. Team marks and every piece of marketing are built inside the current guidelines.
Can a market center use this for the whole office?
Yes. Team Marketing Department is built for that: a white-labeled dashboard for every agent, recruiting content and monthly reporting for leadership.
Can you run a Lunch and Learn at our market center?
Yes. The catalog has thirteen sessions, and session 00 pairs the Rags To Real Estate game with a debrief on runway and marketing spend for new agents.
Five stars, every review
What clients say on Google
★★★★★ 5.0 rating from brokers, teams, investors and business owners Urban Marketing Edge works with.
“Quite impressed with Casey and the entire Urban Marketing Edge agency. They've created loads of custom, personal content for my business. More importantly, Casey is the most responsive marketing collaborator I've ever worked with, by far.”
“Casey has brought much-needed clarity to our marketing efforts. He is thoughtful in his approach. He doesn't just execute; he takes the time to get to know our brand and our heart. He cares deeply about representing us with authenticity and always treats our mission and our vision as if it were his own. He makes Meraki Real Estate look good. I'm so grateful he's part of our team.”
“I own and operate a STR real estate business. Their creativity and marketing expertise make my properties look like luxury estates. The photos, videos and presentation are top-notch. I couldn't be happier with the results.”
Urban Marketing Edge is an independent marketing studio. It is not affiliated with, endorsed by or a vendor of Keller Williams. The name is used to describe the work clients ask for.
Also
All brokerages · The Agency · Side · Compass · eXp Realty · RE/MAX · Coldwell Banker · Sotheby's International Realty
Next step
On Keller Williams?
30 minutes. Casey maps the simplest plan for your brand, your tools and your agents.
Book a 30-minute call