Free tool · Builder
The Brand Guide Starter
A one-page brand guide for the office in ten minutes: logo rules, colors, fonts, voice, what the office never says, and the disclosure line. Franchise presets keep the office guide inside the brand's standards. Your email unlocks the printable page.

How it works
Three steps.
- Answer the prompts. The guide builds on the right as you go.
- Pick a franchise preset if the office sits inside a brand.
- Enter an email to unlock the printable page with your office name on it.
Brand guide
Your office
Logo
One lockup for social, one for print. Clear space equal to the height of the mark on every side. Never recolored, stretched, outlined or placed over a busy photo without a veil.
Voice
Never
Disclosure
Started with the Brand Guide Starter by Urban Marketing Edge · urbanmarketingedge.com
FAQ
Questions, answered
Is this a full brand guide?
It is the one page every agent actually reads. A full guide, with template lockups and examples, is built in month one of Broker Growth and above.
What do the franchise presets do?
They add a line stating that the office guide sits inside the brand's standards and that the brand standards win where the two differ. Urban Marketing Edge is independent of every brand named.
Can I come back and edit it?
The share link carries every answer, so bookmark it. Change anything and the link updates.
Next step
Want the system that runs this every month?
30 minutes. Bring the result. Urban Marketing Edge maps the simplest plan for the office. No pitch deck.
Book a 30-minute strategy call