Broker Growth Marketing
$2,250 / month
Month to month · billed in advance · no setup fees
For boutique brokers and team leaders who want a consistent brand and a partner, not a posting service.
Service
Brand voice and visual guides for brokerages and teams
A short, usable guide to how the brokerage sounds and looks: voice, type, color, logo use, photography direction and the rules for agent and team marks. Built in month one on Broker Growth and above, then used on every piece after.
What it includes
What it includes
The voice: what the brand says and refuses to say. The look: type, color, layout and photography direction. The system: templates for social, email and print, and the rules that let every agent use them without breaking anything.
Inside franchise standards
Inside franchise standards
For teams inside a brand like The Agency or Keller Williams, the guide sits within the franchise standards and defines what the team can own inside them.
Why it comes first
Why it comes first
Everything after month one is faster and more consistent because the decisions are already made. It is also what makes a white-labeled dashboard feel like the brokerage's own.
Plans that include it
Included in these plans.
Team Marketing Department
$3,850 / month
Month to month · billed in advance · no setup fees
For brokers and teams that need content, launches, print and agent support under one brand.
Built on Broker Growth Marketing
Luxury Boutique Story Suite
$5,500 / month
Month to month · billed in advance · no setup fees
For boutique brokers and teams whose brand lives in the luxury space and who are recruiting as well as selling.
All six plans are month to month, billed in advance, no setup fees. Compare plans
FAQ
Questions, answered
We already have a logo. Is this still needed?
Usually. A logo is one decision; a guide is the fifty decisions that follow it.
Do we own it?
Yes. The guide, the templates and every file live in your dashboard and stay yours.
Can it follow our franchise brand book?
Yes. See the brokerage pages for how Urban Marketing Edge works inside brand standards.
Five stars, every review
What clients say on Google
★★★★★ 5.0 rating from brokers, teams, investors and business owners Urban Marketing Edge works with.
“Quite impressed with Casey and the entire Urban Marketing Edge agency. They've created loads of custom, personal content for my business. More importantly, Casey is the most responsive marketing collaborator I've ever worked with, by far.”
“Casey has brought much-needed clarity to our marketing efforts. He is thoughtful in his approach. He doesn't just execute; he takes the time to get to know our brand and our heart. He cares deeply about representing us with authenticity and always treats our mission and our vision as if it were his own. He makes Meraki Real Estate look good. I'm so grateful he's part of our team.”
“I own and operate a STR real estate business. Their creativity and marketing expertise make my properties look like luxury estates. The photos, videos and presentation are top-notch. I couldn't be happier with the results.”
Next step
Want the plain version for your brokerage?
30 minutes. Casey maps the simplest plan for your team and tells you plainly if a smaller one would do.
Book a 30-minute call