Service

Luxury real estate marketing

Campaign-grade creative for agents and teams selling in the upper price bands: listing spotlight campaigns, property emails, listing presentations, lifestyle content and a brand that reads as quiet and expensive.

What changes at the top

What changes at the top

Sellers judge the marketing before they judge the agent. The creative has to look like the home. That means custom work per property, restraint in the copy, and a database strategy instead of a broadcast.

What it includes

What it includes

A monthly CMO-style strategy call, custom creative direction for your niche, listing spotlight campaigns, property emails to your list, lifestyle short-form direction, and listing presentations and recruiting pages that match.

The three studios

The three studios

Luxury Agent Studio for one agent, Luxury Boutique Story Suite for a boutique broker or team, Private Luxury Story Studio for a luxury team led from the top with an annual roadmap and a monthly case study.

Plans that include it

Included in these plans.

Built on Agent Starter Marketing

Luxury Agent Studio

$2,850 / month

Month to month · billed in advance · no setup fees

For individual agents in upper-tier and luxury price points.

Built on Broker Growth Marketing

Luxury Boutique Story Suite

$5,500 / month

Month to month · billed in advance · no setup fees

For boutique brokers and teams whose brand lives in the luxury space and who are recruiting as well as selling.

Built on Team Marketing Department

Private Luxury Story Studio

$8,550 / month

Month to month · billed in advance · no setup fees

For leaders of luxury teams who want strategy at the leadership level and execution underneath it.

All six plans are month to month, billed in advance, no setup fees. Compare plans

FAQ

Questions, answered

Do you understand luxury brand standards?

Yes. Urban Marketing Edge has produced monthly marketing inside The Agency's brand system and works from the brand book on every piece.

What about print?

Listing presentations, property brochures and mailers are part of the luxury studios.

Can a single luxury agent start?

Yes. Luxury Agent Studio is built on Agent Starter for exactly that.

Five stars, every review

What clients say on Google

★★★★★ 5.0 rating from brokers, teams, investors and business owners Urban Marketing Edge works with.

“Quite impressed with Casey and the entire Urban Marketing Edge agency. They've created loads of custom, personal content for my business. More importantly, Casey is the most responsive marketing collaborator I've ever worked with, by far.”
Bradley Thompson · Local Guide · Google review
“Casey has brought much-needed clarity to our marketing efforts. He is thoughtful in his approach. He doesn't just execute; he takes the time to get to know our brand and our heart. He cares deeply about representing us with authenticity and always treats our mission and our vision as if it were his own. He makes Meraki Real Estate look good. I'm so grateful he's part of our team.”
Rica Ruiz · Meraki Real Estate · Google review
“I own and operate a STR real estate business. Their creativity and marketing expertise make my properties look like luxury estates. The photos, videos and presentation are top-notch. I couldn't be happier with the results.”
Hunter Hall · Short-term rental investor · Google review

Next step

Want the plain version for your brokerage?

30 minutes. Casey maps the simplest plan for your team and tells you plainly if a smaller one would do.

Book a 30-minute call