Compare

Hiring a freelancer vs. a real estate marketing studio

A good freelancer is one great skill for hire. A studio is the whole department on a cadence. Which one you need depends on whether the gap is one skill or the entire function.

Freelancer

Freelancer

Best for a defined piece: a website, a logo, a video series. Costs less per project. Disappears between projects. Rarely covers strategy, and never owns the calendar.

Studio

Studio

Owns the month: themes, writing, design, video, email, web, Google Business, reporting, in one system with one point of contact. Costs more than a freelancer and less than the five freelancers it replaces.

Both

Both

Plenty of clients keep a freelance photographer or videographer for capture and let Urban Marketing Edge run everything downstream. You capture; the studio directs and publishes.

Plans that fit

Where to start.

Agent Starter Marketing

$1,150 / month

Month to month · billed in advance · no setup fees

For solo agents who want a steady presence while staying hands-on.

Broker Growth Marketing

$2,250 / month

Month to month · billed in advance · no setup fees

For boutique brokers and team leaders who want a consistent brand and a partner, not a posting service.

Team Marketing Department

$3,850 / month

Month to month · billed in advance · no setup fees

For brokers and teams that need content, launches, print and agent support under one brand.

All six plans are month to month, billed in advance, no setup fees. Compare plans

FAQ

Questions, answered

Who is actually doing the work?

Casey McClintic leads every account; production runs through a small team under his direction. Ask on the call and he will walk you through it.

Can we keep our freelancer?

Yes, for capture. Urban Marketing Edge does not coordinate vendors for you, but it will build around what you deliver.

What if we only need a website?

Then hire a web freelancer or a platform like Luxury Presence, and come back when you need it fed every month.

Five stars, every review

What clients say on Google

★★★★★ 5.0 rating from brokers, teams, investors and business owners Urban Marketing Edge works with.

“Quite impressed with Casey and the entire Urban Marketing Edge agency. They've created loads of custom, personal content for my business. More importantly, Casey is the most responsive marketing collaborator I've ever worked with, by far.”
Bradley Thompson · Local Guide · Google review
“Casey has brought much-needed clarity to our marketing efforts. He is thoughtful in his approach. He doesn't just execute; he takes the time to get to know our brand and our heart. He cares deeply about representing us with authenticity and always treats our mission and our vision as if it were his own. He makes Meraki Real Estate look good. I'm so grateful he's part of our team.”
Rica Ruiz · Meraki Real Estate · Google review
“I own and operate a STR real estate business. Their creativity and marketing expertise make my properties look like luxury estates. The photos, videos and presentation are top-notch. I couldn't be happier with the results.”
Hunter Hall · Short-term rental investor · Google review

Next step

Want the plain version for your brokerage?

30 minutes. Casey maps the simplest plan for your team and tells you plainly if a smaller one would do.

Book a 30-minute call