Southwest Florida
Real estate marketing in Fort Myers.
Southwest Florida sells sunshine, water and a second chapter. Buyers are seasonal, relocating or retiring, and most of them found the area online long before they visited. The brokerage that shows up in that research, consistently and with taste, is the one they call.
Why local matters here
Marketing that knows Fort Myers neighborhood by neighborhood.
The buyer is somewhere else
Seasonal and relocating buyers research Fort Myers, Cape Coral and Bonita from up north. Consistent content is how a brokerage stays in front of them for the months it takes.
Water is the product
Gulf access, canals, beaches, boat lifts. Listings sell on how well they show the water, and the marketing has to be built for it.
Communities are the map
Buyers shop by gated community, golf club and beach town. Content built by community beats content about "Southwest Florida."
Where the work happens
Three markets, three different playbooks.
Lee County
Cape Coral
Waterfront and canal-front marketing. Listing launches built around the water: dock, lift, access, sunset.
Read about Cape Coral
Lee County
Bonita Springs
Coastal and seasonal marketing. Campaign-style listing launches for community and waterfront properties.
Read about Bonita Springs
Lee County
Estero
Marketing for gated-community markets. Community guides that compare clubs, amenities and lifestyle honestly.
Read about EsteroCollier County
Naples
Luxury and seasonal marketing. Campaign-style listing launches built for a national, affluent audience.
Read about NaplesPlans
Same system in every market.
Six monthly plans, from a single agent to a full marketing department, all month to month with no setup fees.
- Agent Starter Marketing · $1,150 a month
- Broker Growth Marketing · $2,250 a month
- Team Marketing Department · $3,850 a month
- Luxury Agent Studio · $2,850 a month
- Luxury Boutique Story Suite · $5,500 a month
- Private Luxury Story Studio · $8,550 a month
Five stars, every review
What clients say on Google
★★★★★ 5.0 rating from brokers, teams, investors and business owners Urban Marketing Edge works with.
“Quite impressed with Casey and the entire Urban Marketing Edge agency. They've created loads of custom, personal content for my business. More importantly, Casey is the most responsive marketing collaborator I've ever worked with, by far.”
“Casey has brought much-needed clarity to our marketing efforts. He is thoughtful in his approach. He doesn't just execute; he takes the time to get to know our brand and our heart. He cares deeply about representing us with authenticity and always treats our mission and our vision as if it were his own. He makes Meraki Real Estate look good. I'm so grateful he's part of our team.”
“I own and operate a STR real estate business. Their creativity and marketing expertise make my properties look like luxury estates. The photos, videos and presentation are top-notch. I couldn't be happier with the results.”
Other markets
Atlanta, GA · Charleston, SC · Tampa, FL · Greenville, SC · Nashville, TN · Charlotte, NC · Raleigh, NC · Jacksonville, FL · Orlando, FL · Savannah, GA · Asheville, NC
Next step
Fort Myers broker or team lead?
30 minutes. Casey maps the simplest plan for your neighborhoods, your listings and your agents.
Book a 30-minute call