Lunch and Learn 10 · Systems, Team and Leadership
Phone to Published: Short-Form Video Without the Overwhelm
For the agents who know they should be on video and have found eleven reasons not to start.

Ninety minutes
How the time goes.
The five formats, and why polish is not the bar
Everyone films. Yes, everyone
Edit, caption and publish
What agents walk out with
Finished, not noted.
- Five repeatable video formats that need no script and no studio
- One video filmed, edited, captioned and posted before they leave the room
- A filming routine attached to work they already do, so it does not become a separate job
Best for
Who should be in the room.
Camera-shy agents and anyone whose video output stalled after three posts. Needs room to spread out.
What the office provides
- A room with tables, seating your group comfortably
- Guest wifi your agents can get on
- A screen or TV with HDMI, plus power access for hands-on sessions
- Fifteen minutes before start time for setup
- Lunch, hosted by the office. Urban Marketing Edge can help coordinate
Good to know
- Ninety minutes total, including questions. Casey holds to the clock
- Works best at 8 to 40 agents. Above 40, hands-on blocks become demonstrations
- Agents bring a laptop and phone for the working sessions
- Handouts and prompt sheets provided for every attendee
- These are not continuing-education accredited sessions
Five stars, every review
What clients say on Google
★★★★★ 5.0 rating from brokers, teams, investors and business owners Urban Marketing Edge works with.
“Quite impressed with Casey and the entire Urban Marketing Edge agency. They've created loads of custom, personal content for my business. More importantly, Casey is the most responsive marketing collaborator I've ever worked with, by far.”
“Casey has brought much-needed clarity to our marketing efforts. He is thoughtful in his approach. He doesn't just execute; he takes the time to get to know our brand and our heart. He cares deeply about representing us with authenticity and always treats our mission and our vision as if it were his own. He makes Meraki Real Estate look good. I'm so grateful he's part of our team.”
“I own and operate a STR real estate business. Their creativity and marketing expertise make my properties look like luxury estates. The photos, videos and presentation are top-notch. I couldn't be happier with the results.”
Also in Systems, Team and Leadership
09 Build an Internal Team Dashboard for Your Agents · 11 Your Next Ten Deals Are Already in Your Phone · 12 Recruiting and Retention Marketing · Full catalog
Next step
Bring session 10 to your office.
Pick a date, host lunch, and Casey brings the session. Ninety minutes, eight to forty agents, hands on.
Book a session